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Zediva's Movie Rentals Are 50% Cheaper Than iTunes

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Posted on 3/16/2011 20:28 EST

Cheap movies rentals are making yet another debut through yet another startup. Time reports on a new service that will stream new releases for $2 a pop. iTunes, look out. The media world keeps churning.

"Movie studios are skittish about giving their new releases to bargain rental services like Netflix and Redbox, but that's not a concern for streaming video startup Zediva.

The service, which moves out of beta today, streams new movie releases for $2 a piece -- half the price of new releases from iTunes, Amazon, Vudu and Blockbuster On Demand..."

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