Equate Ultra Protection SPF 50 Review


This Walmart brand tested among the best when vetted by an expert panel. User reviews are overwhelmingly positive, citing good consistency and reliable sun protection, although some dislike the scent.

Equate Ultra Protection reviews appear primarily on the Walmart website, as Equate is a house brand of the retail giant. Customers have given the SPF 50 lotion (starting at $7.48 for 16 ounces, or 47 cents an ounce; available on Amazon) only a few dozen ratings, but it boasts a near-perfect score. A consumer product testing organization has also rated this product, along with nearly a dozen other sunscreens, and highlighted Equate Ultra Protection SPF 50 for its combination of low price and impressive performance. It effectively shielded testers from UVA radiation and stayed true to the SPF on the bottle, which indicates UVB protection.

Walmart markets a range of sunscreens under the Equate brand, but this particular lotion comes only in SPF 50. Equate Ultra Protection gets kudos from Walmart customers for doing what it's supposed to do without irritating skin, even if a few find it slightly tacky post-application. User comments on the Walmart site and a couple on the review site Total Beauty praise Equate Ultra Protection SPF 50 for costing less than other popular lotions but providing equal or even greater protection from the sun. The price for the 16-ounce bottle is about the same as the price for a typical 8-ounce, brand-name bottle and buys twice as much sunscreen. Some reviewers mention the pleasant smell of the sunscreen -- a plus in a category plagued by stinky, or at least polarizing, bouquets. The only negative feedback we could find was one Equate Ultra Protection review on Amazon that complained of staining. No other users cite that as an issue.

Where to buy


Equate Ultra Protection SPF 50 sunscreen contains oxybenzone, so consumers who are chemically sensitive or prefer "natural" products may want to keep looking. Otherwise, the hypoallergenic, water-resistant formula should please most budget buyers.

Gina Briles

Gina K. Briles writes family, household, and shopping-related product reviews. She is a displaced Jayhawk and a coffee addict living in the Pacific Northwest with her husband, two small children, and Vizsla dog.

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