Market Pantry Chewy Chocolate Chip Cookies Review

Think Twice

These soft Target-brand cookies left the tasting panel disappointed with their synthetic appearance and taste. The price tag may be tempting, but testers found the cookies oily and bland.

Chewy chocolate chip cookies sold under Target's in-house Market Pantry label were the cheapest in Cheapism's taste test (starting at $1.57 for a 15-ounce box), but they failed to satisfy most of the panel. Although a few tasters couldn't tell a difference between these and the Chips Ahoy Chewy chocolate chip cookies, a recurring criticism was the perceived fakeness of the Target-brand cookies. They look artificial -- strangely orange-yellow in color -- and they smell and taste unnatural, panelists said. Tasters didn't detect much chocolate flavor from the chips, and the cookie was unpleasantly greasy and oily. A Target customer expresses similar dismay over the cookies' color, appearance, and artificiality in a review on the company's website.

A two-cookie serving amounts to 120 calories, and about 30 cookies come in a box. The fat in these cookies is a combination of non-hydrogenated oils, and the sweetener is high fructose corn syrup. The ingredient list does include cornstarch, which some bakers are touting as the secret to perfect cookies -- crispy on the outside and chewy in the middle. Alas, a key ingredient couldn't save this disappointing Market Pantry product.

Gina Martinez

Gina Martinez is a freelance writer who teaches college-level composition and literature courses and has an M.A. in English. She lives on the cheap in New York City with her majestic lapdog.

See full bio