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How do we do this?
Why do we do it?
Because we know that many people these days are looking for inexpensive products but want to buy the best available products in the budget price range.
We do not accept any payment or other gratuity from any manufacturer or retailer in order to recommend or discuss their products in Cheapism.com reviews. Our product recommendations are based entirely on extensive research that follows strict editorial guidelines. We also do not accept any payment or other gratuity from websites to blog about their recent news stories or posts. We link to news stories only because we believe they are relevant and informative, and will be useful to our readers.
We are a team of journalists, editors, and internet industry professionals with vast experience in the world of product analysis and a true passion for saving.
Max Levitte, Co-founder and CEO. Max always tries to buy gas in New Jersey because it's cheaper than in Manhattan. He shops for fruit and vegetables at Fairway instead of the pricey supermarket. He registers domain names with GoDaddy because it costs 200 percent less than the competition. He gave up his land line for a cheaper VOIP line. And sometimes he even bids on second hand items at eBay when it's relevant.
Max has spent the last 15 years managing content, traffic and monetization for internet companies and running large-scale consumer-focused websites. Prior to launching Cheapism.com, he served as the VP of marketing and monetization for Viewpoints Network and before that as general manager for ConsumerSearch.com, until it was acquired by The New York Times Company. Before his internet career, he worked as a journalist, which is why he loves content so much. Max holds an MA in Media Studies from The New School in New York City and a BA in World History from The Hebrew University of Jerusalem. He lives in New York City. You can reach him at max at cheapism.com.
Felix Sheng, Co-founder and CTO. Felix moved to Brooklyn where he could afford a larger, more light-filled apartment than any he might have found Manhattan. He tries to purchase everything on his credit cards, making sure to pay off the balance every month. The mileage he earns by charging all his purchases helps offset his travel expenses -- and Felix travels a lot.
Felix has worked in technology for the past 15 years, having cut his teeth at The New York Times Digital. He subsequently moved through several dot-coms into his own consulting practice. Felix has been developing custom website back ends for longer than he cares to remember. He has a degree in mathematics from the University of Chicago.
Kara Reinhardt, Managing Editor. Kara takes worn-out heels to the shoe repair rather than buying new pairs. She moved her checking account to avoid ATM fees. She works out at the Y instead of a pricey gym. While living in notoriously expensive New York City, she managed to save enough money to backpack around the world.
Before joining Cheapism, Kara was a senior copy editor and web editor at Advertising Age. She has also edited for ESPN The Magazine and the website of New York magazine. She holds Bachelor's and Master's degrees from the Medill School of Journalism at Northwestern University. You can reach her at kara at cheapism.com.
Maralyn Edid, Founding Editor. Maralyn rides the bus instead of taking cabs because public transit is cheaper and more efficient. She goes to salad bars for lunch and sets a daily limit of $4.50. She scours the local papers for free concerts and performances. She has clothes in her closet that are at least 20 years old (and sometimes even wears them). A cheapskate? No. A Cheapist? All the way.
Maralyn is a veteran reporter, writer, researcher, and editor. From her early years at Crain's Chicago Business and the Detroit bureau of Business Week, then on to a long-term stint at Cornell University's ILR School and now at Cheapism.com, Maralyn has been -- and remains -- committed to getting the story straight. That means a devotion to balance, to thorough investigation, and to making sense of diverse ideas and facts. Maralyn earned a Master's in Industrial and Labor Relations at Cornell, a Master's in Journalism at University of California-Berkeley, and a BA at Tufts. She resides in New York City. You can reach her at maralyn at cheapism.com.