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If you eat lots of rice and often, paying close to $100 for an on/off rice cooker that does little more than produce praiseworthy rice may not be an outlandish idea. According to Zojirushi NS-RNC10 reviews, this model can be relied upon to conjure excellent rice (especially white varieties) with the right degree of moistness and fluff every time. You can fill the pot with the appropriate proportions of rice and liquid, turn it on, and walk away, say reviews on eBay. The contents will stay fresh for hours once the cooking is done, continue reviews on Amazon, and sticking is rarely a problem; nor is the cooker likely to spew starchy water all over the counter. Fast, simple, and perfect, conclude two users posting reviews on Kohl's. Consumers also report satisfactory results with oatmeal and beans but caution there's a bit of a learning curve in figuring out how much water to use for various types of rice.
Some Zojirushi NS-RNC10 reviews, however, protest. Unhappy users grouse about burned white rice and undercooked brown, cooking that cuts out too soon and switches to keep-warm, and a keep-warm function that doesn't do its job. One review asserts you'd do just as well with a rice cooker costing a quarter of the price, and others insist earlier versions of this model were far superior.
Despite the naysayers, the Zojirushi NS-RNC10 (starting at $92, Amazon) has a few things going for it. Rice Cooker Guide says this 5-cup (10 cups cooked) on/off model offers up fluffy white rice in less 30 minutes. It's designed to keep rice warm for up to 12 hours, so even in the absence of a timer, you can get the rice going as you leave the house in the morning and come home to a warm, full pot at night. The hinged, locking lid and condensation collector help prevent boil-overs and drip-backs. A measuring cup and spatula are included, and there's a retractable cord. The nonstick cooking pot and inner lid should be washed by hand.
For a non-computerized on/off model, the Zojirushi NS-RNC10 is no bargain. But many rice aficionados associate the Zojirushi name with quality and are willing to pay the price. If this rice cooker fits your budget, go for it.