Good deals on electronics, tools, home goods, and leftover Halloween inventory about in November, but hold off on winter clothing and toys.
Beer, cheap or not, has a long-standing history of quenching human thirst. Dating back centuries, fermented brews have nourished Pharaohs, inspired Egyptian philosophers, and funded monasteries. Even today, the significance of sharing a drink at celebrations or social gatherings remains. But are frugal hosts doomed to pass around the stuff we consumed in our salad days? We rustled up a crowd of 13 self-proclaimed beer drinkers and put 19 nationally distributed and domestically produced brews to the test.
Kirkland Signature German-Style Lager
GOOD CRAFT BEER. Another Costco house brand, this handcrafted brew scored with our panelists for a taste described as rich, smooth, and mildly fruity.
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Cheap Beers Taste Test
While most of the taste-off sample was made up of cheap beers costing less than 8 cents an ounce, we threw in a few pricier brands to see how the budget offerings stacked up. We divided the chosen brews into three categories -- light (as in calories, not alcohol content), standard American lager, and "craft beer" -- in a quest for the best cheap beer in each.
Our informal panel of testers sampled each product, noting its taste and appearance, and called out particular favorites.
In the light beer category, Miller Lite (8 cents/ounce) was the beer of choice. This cheap beer trumped three other low-calorie contenders for having a "more sophisticated taste" and "subtle bitterness that is interesting." When it came to standard American lagers, Pabst Blue Ribbon (5 cents/ounce) took the honors as best beer for being "mild" and "drinkable." Natural Ice (4.6 cents/ounce), an Anheuser-Busch brand, followed just a step behind with its "bright" and "fruity" taste. Costco's Kirkland Signature IPA (6.6 cents/ounce) won the most converts in our craft beer category for its "bitter" but "floral" notes. Kirkland Signature German-Style Lager (6.6 cents/ounce) made a second-best beer showing, turning heads with its "smooth," "sweet" flavor.
Two cheap beers, both American lagers, earned the dubious distinction of the weakest showing among the entire sample. Miller High Life (5 cents/ounce) was dismissed as "boring" and "pee-like" while Rolling Rock (7 cents/ounce) drew comments such as "awful" and "stale."
The final tallies were surprising. At the start of the evening, without knowing which beers were being tested, some volunteer tasters voiced a preference for craft brews such as Fat Tire and Sam Adams, and for brand names like Bud and Coors. In the end, they were stunned to learn they had rated budget-priced Kirkland Signature craft beers higher than their professed favorites. They were even more shocked to hear that they had expressed unequivocal dislike for Fat Tire, a mid-priced craft brew that commands a bevy of fans out in the world. Tasters were again taken aback to see that Pabst Blue Ribbon, and especially Natural Ice, had surpassed the seven other American lager samples. While a few stated they sometimes bought PBR, none were in the habit of buying Natural Ice or had even considered doing so, but had picked both as their favorites in the blind test.
The cheap beers in our sample primarily came from the big-name producers Anheuser-Busch, MillerCoors, and Pabst, and included the Budweiser, Natural Ice, Busch, Rolling Rock, Miller, Milwaukee's Best, Icehouse, and Pabst Blue Ribbon brands. The informal tasting also included higher-priced samples from two smaller producers, Samuel Adams and New Belgium (of Fat Tire fame), and cheap beer from Costco's private label line (Kirkland Signature). We presented the panel with four light beers, nine American lagers, and six craft brews in all.
We shopped for the sample products and conducted the taste-off in a suburb of a large metropolitan area on the West Coast. We found some beers in six-packs and others in cases; some cans contained 16 ounces of brew while others (cans and bottles) held just 12. The prices we recorded may differ in your locale and may vary by retail outlet, as well. And, as with many products, the more you buy at once, the cheaper the price will be.
|Brand||Price||Quantity||Oz. Per Can||Price Per Oz.|
|Pabst Blue Ribbon||$4.79||6-pack||16||$0.05|
|Miller High Life||$13.99||24-pack||12||$0.05|
|Samuel Adams Boston Lager||$6.49||6-pack||12||$0.09|
|New Belgium Fat Tire||$6.49||6-pack||12||$0.09|
|Kirkland Signature German-Style Lager||$18.99||24-pack||12||$0.07|
|Kirkland Signature Amber Ale||$18.99||24-pack||12||$0.07|
|Kirkland Signature Pale Ale||$18.99||24-pack||12||$0.07|
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