Cheapism is editorially independent. We may earn a commission if you buy through links on our site.

23andMe Bankrupt
JasonDoiy/istockphoto / Cheapism

After years of promising to revolutionize health and ancestry tracking, Gene testing firm 23andMe is officially out of steam — and now it’s officially backing down and declaring bankruptcy.

Here is everything you need to know, especially if you have used the company’s services.

23andMe Files for Bankruptcy

Anne Wojcicki CEO and co-founder of 23andMe a personal-genetics company addressed an overflow audience as they announced a joint effort to change the way we look at health between the State of Nevada, Desert Research Institute, Renown Health, and 23andMe
Anne Wojcicki CEO and co-founder of 23andMe by DRI Science ((CC BY-NC-ND))

On Sunday, the once-hyped genetic testing company announced it’s filing for Chapter 11 bankruptcy.

Co-founder and CEO Anne Wojcicki also said she’s stepping down — but plans to buy the company’s assets herself. In a statement, 23andMe said the move was part of a plan to “strengthen its financial position.”

Data Breach Fallout Didn’t Help

digital technology
Vertigo3d/istockphoto

One of the reasons that pushed things over the edge was the massive data breach in 2023 that exposed personal info from nearly 7 million users. The breach resulted in a class-action lawsuit, a $30 million settlement,and a major trust problem the company never fully recovered from.

Customers Are Being Told to Delete Their DNA Data

23 and Me DNA Test Kit
23 and Me DNA Test Kit by Mike Mozart ((CC BY))

California’s Attorney General Rob Bonta has already advised customers to think about deleting their data from the site, which says a lot about how fragile the whole situation is. “There’s health insurance companies that are interested in this data, there’s life insurance companies that are interested in this data,” Bonta told ABC News7 on Monday.

Bonta also issued a consumer alert with instructions on how users can remove both their digital data and request destruction of their physical DNA samples.

What Happens to All That DNA Now?

Group of business professionals in a dark room standing in front of a large data display screen with information.
SolStock/istockphoto

That’s the big question. With a potential sale ahead, there are growing concerns about who might end up owning the sensitive genetic data of more than 15 million customers. 23andMe says data privacy will still be protected, 23andMe board chair Mark Jensen said in a statement that “data privacy will be an important consideration in any potential transaction.”

For more news like this, please sign up for our free newsletters.

Meet the Writer

Alex Andonovska is a staff writer at Cheapism and MediaFeed, based in Porto, Portugal. With 12 years of writing and editing at places like VintageNews.com, she’s your go-to for all things travel, food, and lifestyle. Alex specializes in turning “shower thoughts” into well-researched articles and sharing fun facts that are mostly useless but sure to bring a smile to your face. When she’s not working, you’ll find her exploring second-hand shops, antique stores, and flea markets.